If you’ve ever pushed through a workday thinking, “I’ll just get this one last thing done,” only to realize your creativity has evaporated… you’re not alone.
Research shows that extended focus on a single task doesn’t just wear you out, it actually makes you less creative. Ideas become repetitive, blocks set in, and stress starts to climb.
The good news? Stepping away isn’t a sign of weakness. It’s how you recharge your mind so you can come back with sharper ideas, renewed focus, and better work.
We all have a finite pool of mental and physical energy. When it’s depleted, forcing yourself to “power through” often leads to mistakes, frustration, or burnout. Rest isn’t a luxury, it’s maintenance. It keeps you from running on empty.
I get it—grabbing your phone and scrolling is tempting. But social media doesn’t give your brain real rest. It’s designed to keep you engaged and can leave you feeling more drained than before.
Instead, choose something that truly refreshes you. The kind of rest you need is personal and might change from day to day. Here are seven types to think about:
Break timing is just as individual as the type. You might benefit from frequent short breaks for cognitively intense work, taking 5 minutes after a 25-minute block of work. If you’re in a productive groove but still want to recharge, one or two longer breaks might benefit your day. Block time on your calendar, or give your team a quick heads-up before stepping away.
Breaks aren’t wasted time. They’re a strategic investment in your performance, creativity, and well-being. Next time you feel your focus slipping, give yourself permission to step away.
Your brain—and your work—will thank you.
At ADG Creative, we believe that good ideas are meant to be shared. That’s why we host monthly virtual Lunch and Learn sessions. These casual, collaborative events give team members a chance to present something meaningful they’ve learned to spark conversation and continuous learning across disciplines.